CARL T. CARLBERG
FOUNDER C.T. CARLBERG & ASSOCIATES
I began my career in security working inside sales for the Phoenix office of C.T. Carlberg & Associates, a Manufactures Rep Firm. I quickly moved to outside sales and stayed with the company for ten years of my career. “Grandpa” (Carl Carlberg) was still active in the business, assisting with phones, mail etc. at the corporate office in Albuquerque, NM and, mentoring those of us who worked for the company. Carl taught me the importance of taking care of the customer first and not worrying about how I would get compensated. He believed that if you provided above and beyond support to all customers big & small and whether they purchased from you or not – your business would grow and thrive. When it came time for me to leave, it was Grandpa who encouraged me to take that leap and move onto bigger things for my career. I’ve tried to model my behavior after his sage advice, going out of my way to be a valuable asset to customers even if they don’t have a purchase to make. I will always appreciate Grandpa’s mentoring and will strive to make him proud of me as I run my business with him in mind. This philosophy guides our entire team and every individual is empowered to take the necessary steps to ensure we are taking care of the customer first. It guides our sales approach to be a consultant first, help the client identify the risks they face and even helping them determine if they even have a risk that needs to be protected. Sometimes we can provide practical advise for procedures, landscaping, lighting etc., to reduce their risk without the expense of electronic security. It is not about “selling” them on a system, it is about addressing their unique situation in the most practical & cost effective manner. It is the meaning behind our “tag line” Your Security is Our Focus.